What is the current state of email security?
Email security has evolved significantly, transitioning from on-premises solutions to a strong preference for SaaS-based delivery, particularly with major providers like Microsoft and Google enhancing their security features. This shift has led organizations to reconsider the necessity of third-party email security vendors, especially as these providers implement robust security measures such as anti-spam and anti-phishing protections.
What are the main threats associated with email security?
Email is a primary vector for various attacks, including phishing, where users are tricked into revealing credentials, and malware attacks that compromise endpoints. Additionally, business email compromise (BEC) attacks exploit existing processes to facilitate fraudulent transactions. Organizations must be aware of these threats as they can lead to significant financial and operational consequences.
How do email security vendors differentiate themselves?
Third-party email security vendors can differentiate themselves by offering specialized capabilities that go beyond the basic protections provided by email service providers. This includes advanced detection of sophisticated threats, integration with broader security architectures, and a focus on user experience. As the market evolves, vendors must also explore opportunities in collaboration technologies and deeper integration with business processes to remain relevant.